WE ARE LOOKING FOR A TALENTED

DIGITAL MARKETING MANAGER

JOB DESCRIPTION

Location: Shanghai, China

Type: Full time

Experience: Junior level

Reporting line: Project Manager

 

FABERNOVEL is looking for a motivated and talented Digital Marketing Executive to join its international team. The  Digital Marketing Executive will have the opportunity to proactively contribute to social media strategy & implementation, performance marketing strategy  & implementation, market research, workshops, and consulting projects.

 

duties & RESPONSIBILITIES

 

  • Manage social media platforms/channels and measure its impact and effectiveness, including but not limited to WeChat, Weibo, Red, etc.
  • Daily communication with clients and achieve their goals and demands
  • Do the planning and execution of marketing projects and campaigns
  • Monitor competition and provide suggestions for improvement
  • Support your line manager on overall digital marketing strategy of the brand
  • Identify new digital marketing trends and ensure that the brand is in front of the industry developments
  • Optimize and fix content if necessary

 

REQUIRED EXPERIENCE & SKILLS

 

  • Minimum 1-year experience in the digital field, service experience on luxury, fashion, or fine watch will be a plus
  • Mandarin as mother tongue
  • Excellent in both written and oral English is a MUST
  • International experience (including studying abroad) will be a plus
  • Bachelor degree or above
  • Confidence in making oral presentations
  • Comfortable in a fast-paced, multi-tasked, high-energy environment
  • Must be a dynamic, highly-motivated, self-starter

 

REQUIRED KNOWLEDGE

 

  • Knowledge of marketing fundamentals: social media, search; display  & advertising, email marketing, A/B testing, mobile marketing, and digital assets deployment.
  • Knowledge of marketing metrics: CPA, PPC, CTR, CPM, impression, post-click, etc.
  • Proficient with Microsoft Office tools (Excel, PowerPoint, Word, etc.).

If you are interested in this job offer, please send us your resume and your cover letter at bella.fu@fabernovel.com.

 


Client cases


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