Sem categoria - FABERNOVEL

29 Jun CHINAFICATION: A Playbook for Niche Beauty Brands’ Localization

Posted at 19:00h in Deep Dive, Insights, Sem categoria

[button size='' style='' text='Back to Insights' icon='' icon_color='' link='/insights/' target='_self' color='#e05a4f' hover_color='#000000' border_color='#ffffff' hover_border_color='#ffffff' background_color='#ffffff' hover_background_color='#ffffff' font_style='' font_weight='' text_align='' margin=''] Chinafication: A Playbook for Niche Beauty Brands' Localization Click here to download WHAT'S IN IT? As the first beauty market in the world, China has become a critical playground...

13 May Into the Chinaverse: How the Meta wave is hitting China

Posted at 19:13h in Deep Dive, Sem categoria

[button size='' style='' text='Back to Insights' icon='' icon_color='' link='/insights/' target='_self' color='#e05a4f' hover_color='#000000' border_color='#ffffff' hover_border_color='#ffffff' background_color='#ffffff' hover_background_color='#ffffff' font_style='' font_weight='' text_align='' margin=''] Into the Chinaverse: How the Meta wave is hitting China Click here to download WHAT'S IN IT? Once imagined as utopian or dystopian virtual spaces, the concept of Metaverse...

18 Jan WeChat Mini-Program Analytic Toolkit

Posted at 18:29h in Deep Dive, Sem categoria

[button size='' style='' text='Back to Insights' icon='' icon_color='' link='/insights/' target='_self' color='#e05a4f' hover_color='#000000' border_color='#ffffff' hover_border_color='#ffffff' background_color='#ffffff' hover_background_color='#ffffff' font_style='' font_weight='' text_align='' margin=''] WeChat Mini-Program Analytic Toolkit Click here to download WHAT'S IN IT? Following our first release on this topic in 2019, we are excited to give readers the opportunity to learn...

13 Dec Duozhuayu: Surfing the trend of sustainability

Posted at 18:29h in FAB Explorer, Sem categoria

[button size='' style='' text='Back to Insights' icon='' icon_color='' link='/insights/' target='_self' color='#e05a4f' hover_color='#000000' border_color='#ffffff' hover_border_color='#ffffff' background_color='#ffffff' hover_background_color='#ffffff' font_style='' font_weight='' text_align='' margin=''] As a leading symbol in the industry, Duozhuayu (dé jà vu) started as a second-hand store in 2017, focusing on recycling used books. They opened their online bookstore...

06 Dec Data Insights

Posted at 18:53h in Sem categoria

Click on the image to delve into Fabernovel's latest data insights or check out our services [Sneak Peek] The WeChat Mini-Program Analytics Toolkit Whitepaper by Fabernovel To be published in January 2022. Consumer Data Strategy under the New China Personal Information Law Whitepaper by Fabernovel x TEKID How luxury brands can...

06 Dec Tips for a Successful Data Strategy

Posted at 16:32h in Sem categoria

1. Prioritize your business needs to find the right starting point. 2. Create a company culture around data and know that everyone needs to be involved - not just the techies. 3. Don’t waste time cleaning or managing data that won’t bring you value - but take...

06 Dec The Building Blocks of an Effective Data Strategy

Posted at 15:56h in Sem categoria

Words like AI, machine learning, and “storytelling” have whirled past our heads so many times during the past decade or so that some of us have grown tired of seeing them. While buzzwords like these no doubt have the ability to increase the profitability of...

09 Nov Big Mac Cube: Redefine the role of offline stores

Posted at 12:36h in FAB Explorer, Sem categoria

[button size='' style='' text='Back to Insights' icon='' icon_color='' link='/insights/' target='_self' color='#e05a4f' hover_color='#000000' border_color='#ffffff' hover_border_color='#ffffff' background_color='#ffffff' hover_background_color='#ffffff' font_style='' font_weight='' text_align='' margin=''] McDonald's new cube-style headquarter building, located on the west bund of Shanghai, brings food retail innovation and digital designs to the Chinese market. Photo credit: Eastday Fabernovel Key...

01 Nov Consumer Data Strategy under the new China Personal Information Protection Law

Posted at 20:41h in Deep Dive, Sem categoria

[button size='' style='' text='Back to Insights' icon='' icon_color='' link='/insights/' target='_self' color='#e05a4f' hover_color='#000000' border_color='#ffffff' hover_border_color='#ffffff' background_color='#ffffff' hover_background_color='#ffffff' font_style='' font_weight='' text_align='' margin=''] Consumer Data Strategy under China PIPL In collaboration with TEKID, FABERNOVEL is very proud to present to you this review on Consumer Data Strategy under the new...

07 Sep Common Myths and Misconceptions of Agility

Posted at 17:16h in Sem categoria

Agile is a methodology A methodology describes a step-by-step process of how to do things, or how to achieve a goal. Agile is not a methodology. Agile is a mindset, a philosophy that describes a set of values and principles coined in the Agile Manifesto. Agile trades...