28 Jun

Posted at 14:34h in Deep Dive, Insights, Sem categoria

[button size='' style='' text='Back to Insights' icon='' icon_color='' link='/insights/' target='_self' color='#e05a4f' hover_color='#000000' border_color='#ffffff' hover_border_color='#ffffff' background_color='#ffffff' hover_background_color='#ffffff' font_style='' font_weight='' text_align='' margin=''] Unlocking the Potential of Chinese Outbound Travelers The return of Global Chinese Consumers Click here to download WHAT'S IN IT? The COVID-19 pandemic upended the world in 2019, bringing unprecedented...

10 Nov

Posted at 18:02h in Deep Dive, Insights, Sem categoria

[button size='' style='' text='Back to Insights' icon='' icon_color='' link='/insights/' target='_self' color='#e05a4f' hover_color='#000000' border_color='#ffffff' hover_border_color='#ffffff' background_color='#ffffff' hover_background_color='#ffffff' font_style='' font_weight='' text_align='' margin=''] COFFEESTICATION: The explosion of coffee culture in China Click here to download WHAT'S IN IT? China has been a millennial tea culture, and yet, in the past 10 years, coffee...

09 Nov

Posted at 17:22h in China Insights, Insights, Sem categoria

[button size='' style='' text='Back to Insights' icon='' icon_color='' link='/insights/' target='_self' color='#e05a4f' hover_color='#000000' border_color='#ffffff' hover_border_color='#ffffff' background_color='#ffffff' hover_background_color='#ffffff' font_style='' font_weight='' text_align='' margin=''] China is a mobile-first country and the first e-commerce market in the world. SOURCES: 2022 GSM THE MOBILE ECONOMY IN CHINA Chinese citizens' digital savviness, advanced infrastructure (5G...

02 Nov

Posted at 12:09h in China Insights, Sem categoria

[button size='' style='' text='Back to Insights' icon='' icon_color='' link='/insights/' target='_self' color='#e05a4f' hover_color='#000000' border_color='#ffffff' hover_border_color='#ffffff' background_color='#ffffff' hover_background_color='#ffffff' font_style='' font_weight='' text_align='' margin=''] We are living in a digital era, with rapid iterations in the digital platforms brought by new technologies and innovations around the internet. Brands are trying...

02 Nov

Posted at 11:44h in China Insights, Sem categoria

[button size='' style='' text='Back to Insights' icon='' icon_color='' link='/insights/' target='_self' color='#e05a4f' hover_color='#000000' border_color='#ffffff' hover_border_color='#ffffff' background_color='#ffffff' hover_background_color='#ffffff' font_style='' font_weight='' text_align='' margin=''] NFT stands for "Non-Fungible Token", a non-interchangeable unit of data stored on a blockchain, a form of digital ledger, that can be sold and traded. With the...

02 Nov

Posted at 10:40h in China Insights, Sem categoria

[button size='' style='' text='Back to Insights' icon='' icon_color='' link='/insights/' target='_self' color='#e05a4f' hover_color='#000000' border_color='#ffffff' hover_border_color='#ffffff' background_color='#ffffff' hover_background_color='#ffffff' font_style='' font_weight='' text_align='' margin=''] Achieving sustainability requires multiple stakeholders within and beyond an organization to work together while prioritizing alignment of the key objectives and "languages". A sensitive topic like sustainability...

13 Sep

Posted at 18:53h in Deep Dive, Insights, Sem categoria

[button size='' style='' text='Back to Insights' icon='' icon_color='' link='/insights/' target='_self' color='#e05a4f' hover_color='#000000' border_color='#ffffff' hover_border_color='#ffffff' background_color='#ffffff' hover_background_color='#ffffff' font_style='' font_weight='' text_align='' margin=''] Stream Into The Future: How will Live Streaming reshape the consumer-brand relationship Click here to download WHAT'S IN IT? Live Streaming has already become a vital module of e-commerce...

16 Aug

Posted at 18:49h in China Insights, Sem categoria

[button size='' style='' text='Back to Insights' icon='' icon_color='' link='/insights/' target='_self' color='#e05a4f' hover_color='#000000' border_color='#ffffff' hover_border_color='#ffffff' background_color='#ffffff' hover_background_color='#ffffff' font_style='' font_weight='' text_align='' margin=''] Mobile-first, multi-sensory and real-time interaction: Digitalization has been pushing brands to improve their omnipresence across channels in order to meet the ever-evolving consumer needs. Discover how...

09 Aug

Posted at 18:24h in China Insights, Sem categoria

[button size='' style='' text='Back to Insights' icon='' icon_color='' link='/insights/' target='_self' color='#e05a4f' hover_color='#000000' border_color='#ffffff' hover_border_color='#ffffff' background_color='#ffffff' hover_background_color='#ffffff' font_style='' font_weight='' text_align='' margin=''] Ever since the first digital-only couture 'Iridescence' was created by The Fabricant Studio and sold at an auction for $9500, virtual apparels have been disrupting the traditional...

01 Aug

Posted at 18:21h in China Insights, Sem categoria

[button size='' style='' text='Back to Insights' icon='' icon_color='' link='/insights/' target='_self' color='#e05a4f' hover_color='#000000' border_color='#ffffff' hover_border_color='#ffffff' background_color='#ffffff' hover_background_color='#ffffff' font_style='' font_weight='' text_align='' margin=''] What is WeData? The WeChat ecosystem has been improving over the years. Brands, including big names, are adding Mini Programs as part of their omnichannel marketing strategy....