11 Sep

Posted at 17:34h in China Insights

[button size='' style='' text='Back to Insights' icon='' icon_color='' link='/insights/' target='_self' color='#e05a4f' hover_color='#000000' border_color='#ffffff' hover_border_color='#ffffff' background_color='#ffffff' hover_background_color='#ffffff' font_style='' font_weight='' text_align='' margin='']   Why private traffic would be a useful marketing strategy for brands  August 2020 The warp speed at which digital trends evolve in mainland China can make it hard...

27 Aug

Posted at 17:59h in Digital News, Insights

[button size='' style='' text='Back to Insights' icon='' icon_color='' link='/insights/' target='_self' color='#e05a4f' hover_color='#000000' border_color='#ffffff' hover_border_color='#ffffff' background_color='#ffffff' hover_background_color='#ffffff' font_style='' font_weight='' text_align='' margin='']   How private traffic helps perfect diary disrupts the Chinese beauty market? August 2020 China’s beauty market is experiencing significant growth since the last few years, with international brands...

20 Aug

Posted at 12:33h in China Insights

[button size='' style='' text='Back to Insights' icon='' icon_color='' link='/insights/' target='_self' color='#e05a4f' hover_color='#000000' border_color='#ffffff' hover_border_color='#ffffff' background_color='#ffffff' hover_background_color='#ffffff' font_style='' font_weight='' text_align='' margin=''] Private traffic can be the next strategy for international players in China August 2020 This is an article posted on Technode. Here can direct you to the original...

19 Aug

Posted at 15:09h in Digital News

Brands crossover is the new buzzword for companies looking to gain an edge in China’s rapidly changing market. Since entering China in 1990, Pizza Hut has kept up with Chinese trends and jointly launched products several times that cater to the tastes of Chinese consumers,...

17 Jul

Posted at 18:45h in Digital News

[button size='' style='' text='Back to Insights' icon='' icon_color='' link='/insights/' target='_self' color='#e05a4f' hover_color='#000000' border_color='#ffffff' hover_border_color='#ffffff' background_color='#ffffff' hover_background_color='#ffffff' font_style='' font_weight='' text_align='' margin=''] The social commerce platform lowers merchant commission cut to keep up with its competitor July 2020 The cross-border social commerce platform decides to welcome merchants at a larger...

14 Jul

Posted at 12:23h in Deep Dive, Insights, Sem categoria

Since the release of WeChat Mini Programs in 2017, this feature has been evolving. We are proud to release an updated comprehensive guide for WeChat Mini Programs together with 31Ten. Since its creation, 31Ten has been designing and building numerous WeChat Mini Programs for...

09 Jun

Posted at 15:43h in Fabernovel News, Insights

 A warm welcome to our new partner Lavector to join the Fabernovel ecosystem in Shanghai. Lavector is a high-tech startup that transforms market research with big data and AI into ready-to-use data. Nice to meet Jackie Luan and her team. Together with 31TEN, we are looking for innovative future collaborations!  OTHER NEWS Stay on top of Asia Innovation...

29 May

Posted at 09:56h in Digital News, Insights

Ride-hailing unicorn Didi quietly registered for a logistic service entity . Substantial moves become visible when the company started recruiting van drivers from Hangzhou and Chengdu last Monday for its intra-city freight delivery pilot project....

21 May

Posted at 18:45h in Digital News, Insights

[button size='' style='' text='Back to Insights' icon='' icon_color='' link='/insights/' target='_self' color='#e05a4f' hover_color='#000000' border_color='#ffffff' hover_border_color='#ffffff' background_color='#ffffff' hover_background_color='#ffffff' font_style='' font_weight='' text_align='' margin=''] The convergence between e-commerce and digital media May 2020 The digital ecosystem in China is a rapidly evolving, yet unique parallel universe from the west. Even the western...

21 May

Posted at 18:26h in Digital News, Insights

[button size='' style='' text='Back to Insights' icon='' icon_color='' link='/insights/' target='_self' color='#e05a4f' hover_color='#000000' border_color='#ffffff' hover_border_color='#ffffff' background_color='#ffffff' hover_background_color='#ffffff' font_style='' font_weight='' text_align='' margin=''] WeChat Ads Combo - Pick Your Favorite  May 2020 WeChat, the Super App, has revolutionized paid advertising by deriving various advertising formats within WeChat. It is crucial nowadays...