28 Jun

Posted at 14:34h in Deep Dive, Insights, Sem categoria

[button size='' style='' text='Back to Insights' icon='' icon_color='' link='/insights/' target='_self' color='#e05a4f' hover_color='#000000' border_color='#ffffff' hover_border_color='#ffffff' background_color='#ffffff' hover_background_color='#ffffff' font_style='' font_weight='' text_align='' margin=''] Unlocking the Potential of Chinese Outbound Travelers The return of Global Chinese Consumers Click here to download WHAT'S IN IT? The COVID-19 pandemic upended the world in 2019, bringing unprecedented...

10 Nov

Posted at 18:02h in Deep Dive, Insights, Sem categoria

[button size='' style='' text='Back to Insights' icon='' icon_color='' link='/insights/' target='_self' color='#e05a4f' hover_color='#000000' border_color='#ffffff' hover_border_color='#ffffff' background_color='#ffffff' hover_background_color='#ffffff' font_style='' font_weight='' text_align='' margin=''] COFFEESTICATION: The explosion of coffee culture in China Click here to download WHAT'S IN IT? China has been a millennial tea culture, and yet, in the past 10 years, coffee...

13 Sep

Posted at 18:53h in Deep Dive, Insights, Sem categoria

[button size='' style='' text='Back to Insights' icon='' icon_color='' link='/insights/' target='_self' color='#e05a4f' hover_color='#000000' border_color='#ffffff' hover_border_color='#ffffff' background_color='#ffffff' hover_background_color='#ffffff' font_style='' font_weight='' text_align='' margin=''] Stream Into The Future: How will Live Streaming reshape the consumer-brand relationship Click here to download WHAT'S IN IT? Live Streaming has already become a vital module of e-commerce...

29 Jun

Posted at 19:00h in Deep Dive, Insights, Sem categoria

[button size='' style='' text='Back to Insights' icon='' icon_color='' link='/insights/' target='_self' color='#e05a4f' hover_color='#000000' border_color='#ffffff' hover_border_color='#ffffff' background_color='#ffffff' hover_background_color='#ffffff' font_style='' font_weight='' text_align='' margin=''] Chinafication: A Playbook for Niche Beauty Brands' Localization Click here to download WHAT'S IN IT? As the first beauty market in the world, China has become a critical playground...

13 May

Posted at 19:13h in Deep Dive, Sem categoria

[button size='' style='' text='Back to Insights' icon='' icon_color='' link='/insights/' target='_self' color='#e05a4f' hover_color='#000000' border_color='#ffffff' hover_border_color='#ffffff' background_color='#ffffff' hover_background_color='#ffffff' font_style='' font_weight='' text_align='' margin=''] Into the Chinaverse: How the Meta wave is hitting China Click here to download WHAT'S IN IT? Once imagined as utopian or dystopian virtual spaces, the concept of Metaverse...

18 Jan

Posted at 18:29h in Deep Dive, Sem categoria

[button size='' style='' text='Back to Insights' icon='' icon_color='' link='/insights/' target='_self' color='#e05a4f' hover_color='#000000' border_color='#ffffff' hover_border_color='#ffffff' background_color='#ffffff' hover_background_color='#ffffff' font_style='' font_weight='' text_align='' margin=''] WeChat Mini-Program Analytic Toolkit Click here to download WHAT'S IN IT? Following our first release on this topic in 2019, we are excited to give readers the opportunity to learn...

01 Nov

Posted at 20:41h in Deep Dive, Sem categoria

[button size='' style='' text='Back to Insights' icon='' icon_color='' link='/insights/' target='_self' color='#e05a4f' hover_color='#000000' border_color='#ffffff' hover_border_color='#ffffff' background_color='#ffffff' hover_background_color='#ffffff' font_style='' font_weight='' text_align='' margin=''] Consumer Data Strategy under China PIPL In collaboration with TEKID, FABERNOVEL is very proud to present to you this review on Consumer Data Strategy under the new...

19 Mar

Posted at 16:05h in Deep Dive, Insights, Sem categoria

[button size='' style='' text='Back to Insights' icon='' icon_color='' link='/insights/' target='_self' color='#e05a4f' hover_color='#000000' border_color='#ffffff' hover_border_color='#ffffff' background_color='#ffffff' hover_background_color='#ffffff' font_style='' font_weight='' text_align='' margin=''] Since the B2B e-commerce market keeps growing starting 2013, B2B companies need to keep up their marketing statics with ever-changing channels and platforms. For B2B firms...

17 Sep

Posted at 18:25h in Deep Dive, Insights, Sem categoria

Private traffic refers to a customer pool that can be reached freely, without constraints in time and frequency. It can be fully managed by brands or specialists without relying on any third-party platforms. Under the intense competition in leading Chinese e-commerce platforms, brands are facing...

14 Jul

Posted at 12:23h in Deep Dive, Insights, Sem categoria

Since the release of WeChat Mini Programs in 2017, this feature has been evolving. We are proud to release an updated comprehensive guide for WeChat Mini Programs together with 31Ten. Since its creation, 31Ten has been designing and building numerous WeChat Mini Programs for...