Launched in 2012, UR Lab is the innovation incubator Unibail-Rodamco, the leading commercial real estate company in Europe and the third largest in the world. Unibail-Rodamco's portfolio stands at €33.6 billion and includes large shopping centers, office buildings, and convention and exhibition venues in continental Europe’s largest and most prosperous cities.

UR Lab organizes and accelerates innovation within the Group and ensures that promising ideas receive the dedicated resources they deserve. UR Lab works closely with internal and external stakeholders—including other Group research departments, large shopping centers and retailers—to monitor trends, identify innovations, test new concepts, and develop implementation plans to ensure the strongest ideas are successfully adopted in Unibail-Rodamco shopping centers across Europe.


Design and coordination of 3-day learning expedition in Shanghai


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